Minor in Marketing
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MarketingUndergraduate
A minor in marketing requires that the student take MKG 301: Principles of Marketing plus nine credit hours of additional marketing courses.
Course Code | Course Title | Credit Hours |
|---|---|---|
Required Course | ||
MKG 301 | Principles of Marketing | 3 |
Course Code | Elective Options (Choose three) | Credit Hours |
|---|---|---|
MKG 331 | Advertising and Social Media Marketing | 3 |
MKG 333 | Professional Selling | 3 |
MKG 336 | Buyer Behavior | 3 |
MKG 341 or | International Marketing | |
INB 341 | International Marketing | 3 |
MKG 435 | Marketing Research and Analytics | 3 |
MKG 438 | Marketing Strategy | 3 |
Subtotal | (Electives total) | 9 |
Total for Marketing Minor 12
Important Note:
A course taken as part of a BBA major cannot also be used to satisfy the requirements of this Marketing Minor.